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Industry - Digitalisation - Data analytics

Smart CRM data quality improvement

Analysis and improvement of CRM data quality based on data science for an international plant and mechanical engineering company

Project content

  • Initial analysis of data quality in the CRM system based on data science

  • Agile development of an analysis tool based on data science

  • Setting up dashboards for monitoring data quality

  • Developing algorithms for the automated cleansing of incorrect data

  • Training of the data managers

  • Handover of the solution to the customer
     

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